Web & Facebook for Mars
#web #UX #UI #research #strategy #social media Visit live website
We provide complex service in strategic communication of Mars’s Snickers brand.
- We redesigned the CZ & SK product website.
- We continuously integrate seasonal campaigns in the Snickers’ online space (both the website and Facebook), always following human centred design principles.
- We take care of the Snickers Facebook page and generate lots of popular content.
Even within the limits of international corporate identity, we innovate as much as we can, since Snickers as a client is willing to embrace our ideas.
We stopped making microsites for each campaign throughout the year and started to use the website for presentation of promo content, competitions and the like.
Our work with the brand's Facebook page goes beyond imagined. We established a fan club on Facebook called the hunger—club, where we test our ideas on dedicated brand’s fans, which helps us optimize social media campaigns on each and every new topic.