2FRESH / function & feeling

Our work

PHILIPS VYJÁDŘI TO

When facing an important decision we think about how to say it, how do we look ... how to express it correctly! Not only modification in appearance, but also correct expression help you to get what you want. We prepared digital campaign for Philips Male Grooming products in the Czech republic, Slovakia and Hungary where Philip - the main character of the story - teach you how to be persuasive in everyday situations. We did video/photo shooting and audio dubbing and using it on the microsite, pre-roll videos, videobanners, TVC tag on and printed materials for instore as well.

www.vyjadrito.cz

PHILIPS VYJÁDŘI TO PHILIPS VYJÁDŘI TO PHILIPS VYJÁDŘI TO

ČEZ ELEKTRIKA JE COOL

We did the music portal for students of technical schools. The winners get video clip, can cooperate with professional musicians and the best one may be heard at summer music festivals next year. The project was cooperated with MARK BBDO.

www.elektrikajecool.cz

ČEZ ELEKTRIKA JE COOL ČEZ ELEKTRIKA JE COOL ČEZ ELEKTRIKA JE COOL

CZECHOSLOVAK MODELS

We prepared the website for Czechoslovak Models. We used HTML and Javascript to build the unique fullscreen design with no scrolling, great looking on iPad and smartphones. Czechoslovak Models is an agency with the strongest tradition in the Czech market, which is aimed at full-service in the area of modeling and related production services.

www.czmodels.cz

CZECHOSLOVAK MODELS CZECHOSLOVAK MODELS CZECHOSLOVAK MODELS

TERAPIE NA HBO

We did the digital campign for TERAPIE series which is about a psychologist who solve problems of patients with diverse traumas. The main actor is Karel Roden who played in the movie 15 Minutes with Robert De Niro. The digital campaign is based on intimate revelations and we allow users to use digital tools to tell their friends that they have a problem which they may not even realize. The project was cooperated with MARK BBDO.

TERAPIE NA HBO TERAPIE NA HBO TERAPIE NA HBO

RED BULL KART FIGHT

The quiz competition designed as a F1 race is a qualification for Red Bull Kart Fight where the winner goes to Abu Dhabi to enjoy the real F1 race. To be in qualification round users must correctly answer 10 questions concerning of Red Bull Racing Team in F1. To participate the quiz competition users have to enter the code from Red Bull fourpack which can be bought in the shops.

RED BULL KART FIGHT

Accelerate yourself

Web application dedicated to Telefónica O2 employees who register for a 10 km run in the center of the city of Prague. Intranet campaign follows on public campaign Zrychlujeme.cz presenting new VDSL technology for faster internet connection. As the speed of O2 internet connection grows up so do O2 employees run faster.

Accelerate yourself Accelerate yourself

Czech Sport Aircraft

We made key visuals with Martin Šonka - the first and the only Czech pilot of Red Bull Air Race. Also we arranged photoshooting of Martin Šonka with a great photographer Martin Chum. The second project was an exhibition catalogue presenting a unique Light Sport Aircraft SportCruiser.

Czech Sport Aircraft Czech Sport Aircraft

MERCEDES - MYTHS & FACTS

Microsite goals is to demolish the myths about Mercedes cars. There are a lot of facts which give you the evidence that the rumours of Mercedes are not true. And for those who demolish them is prepared Mercedes car for the weekend.
The project was cooperated with MARK BBDO.

www.mytyfakta.cz

mytyfakta.cz mytyfakta.cz

O2 TV GUIDE - IPHONE APP

O2 TV is a digital television which consists of more than 70 programs and provides unique services like video library, TV program recording, TV archive, etc. We completely redesigned this iPhone application to be more usable.

o2tvguide

PEPSI - REFRESH YOUR CLUB

Microsite enables users to select entertainment packages in the local clubs and vote for them. Even users have a chance to win iPhone 4G on a daily basis and tickets for summer music festivals in the Czech Republic and in Slovakia. This project builds on last year's campaign Refresh Your World and Refresh Yourself.
The project was cooperated with MARK BBDO.

www.refreshyourclub.cz

refreshyourclub.cz refreshyourclub.cz

O2 - VDSL INTERNET

VDLS in a new technology providing users faster internet connection. The microsite enable users to check availability of VDSL at homes and offices to be sure they can switch into this new technology. Even every user has a chance to win iPad 2, Playstation 3, etc.
We dealt with analysis, user experience and graphic design on this project and the microsite was build in a cooperation with Et Netera.

www.zrychlujeme.cz

zrychlujeme.cz zrychlujeme.cz

Czech Poker Tour

Jingle for CZECH TV with opening and closing theme. We made shooting, 3D graphics, post-production services and visual style of TV show. Thank to Canon Czech Republic for using digital camera Canon EOS 7D.

New O2.cz for Telefónica O2

In cooperation with O2 Interactive department and Et Netera we have launched new Telefónica O2 website on February 1st 2011. For nearly 2 years on this project our concern was analysis, user experience and graphic design.

O2.cz O2.cz O2.cz

ČEZ Kde jinde

Animations for a czech leading energy company ČEZ which are intended for internal use. The project was implemented in cooperation with MARK BBDO. Illustrations by Martin Kubac.

Pepsi PF 2011

Based on a motto: If you want to change the world, change yourself first. The microsite enables users to put themselves into 5 different live scenes via a webcam. Users can record themselves and send a personal message to their friends. Created in partnership with Mark BBDO.

www.refreshyourself.cz

PEPSI PF PEPSI PF

LEGO

Microsite for LEGO DUPLO follows the spring campaign www.hrascisly.cz but now it's more focused on role-playing and storytelling. There is a better connection to LEGO DUPLO products and benefits for children on this playful competition microsite.

www.budemesihrat.cz

LEGO LEGO

PEPSI

Website enables users to create custom design of bus stops by giving them special 3D and other tools. There are chosen 2 winners each month and their ideas are used for rebuilding the real bus stops. Created in partnership with Mark BBDO.

www.refreshyourworld.cz

PEPSI PEPSI PEPSI

LEGO

Playful competition microsite for LEGO DUPLO based on creativity through playing and learning.

www.hrascisly.cz

LEGO LEGO

NUTCASE

Famous Czech extreme athletes join the NUTCASE Team. Presented by SNICKERS.

www.nutcase.cz

NUTCASENUTCASENUTCASE

Sarka Pancochova

The official site of the top czech snowboard mistress.

www.sarkapancochova.cz

Sarka Pancochova

ALO Diamonds

Creative concept and its implementation throughout all media.

www.alo.cz

ALO DiamondsALO DiamondsALO DiamondsALO Diamonds

Snickers

A brand new web site for the world's biggest selling candy bar.

www.snickers.cz

SnickersSnickersSnickers

O2 Christmas 2008

What is your most secret wish? To save the world, to become a famous writer or to have another wish? It's time to make your wishes come true. An award-winning (The FWA Site of the day) flash experience site with games and special features.

o2vanoce2008.2fresh.cz

O2 Christmas 2008O2 Christmas 2008O2 Christmas 2008O2 Christmas 2008O2 Christmas 2008

Twix Beatbox

Creative concept, shooting and postproduction.
Make your own video and win. Contest supporting video.

2fresh.cz/beatbox/ + www.twixace.cz

Twix Beatbox Video

Czech Sport Aircraft

Creative Concept, Identity, Print, Design, Webdesign and 3D.

www.czechsportaircraft.com

Czech Sport AircraftCzech Sport AircraftCzech Sport Aircraft

ASSO

PV3D Flash, Design, Webdesign.

www.asso.cz

ASSOASSOASSO

Gotta go

Also known as "Musím končit" on YouTube. O2 viral video. Creative concept, production, motion design, 3D.

Twixace

Twix 2008 Campaign (Czech and Slovak Republics) - creative concept, design, illustration, webdesign, print, motion design, event production.

www.twixace.cz

TwixaceTwixaceTwixace Twixace

Köttner Diamonds

Creative concept, design, web design and development, print.

www.kottner.cz

TwixaceTwixaceTwixace

O2 Christmas 2007

Creative concept, flash site, design, web design and development.

Offline

O2 Christmas 2007O2 Christmas 2007O2 Christmas 2007O2 Christmas 2007

Snickers TVC Tag-on

Creative concept, production, motion design.

Launch video

O2 Active

Information and Entertainment portal for a mobile phone operator. Complete redesign and administration.

www.o2active.cz

O2 ActiveO2 ActiveO2 Active

Czech Poker Tour

Poker TV Show - creative concept, TV signature, graphics,

Nokia On Tour

Life Style Mag - creative concept, design, webdesign, flash.

Site offline

Nokia On TourNokia On Tour

Nokia FMX Gladiator Games

Motion design, tv graphics.

MINI ZONE

Life Style Mag - creative concept, design, webdesign.

www.minizone.cz

MINI ZONEMINI ZONE

Auto-Rally-Cross

Motion design, tv graphics.

Amazing City

Dance music event in Prague. Print, web design, motion design.

Uncle Ben's

Design, illustration, web design.

www.unclebens.cz

Uncle Ben'sUncle Ben'sUncle Ben's

Nokia BMX Freestyle Worlds 2005

Motion design

Maxtreme

Motion design